Field force management for pharma sales teams
Geo-verified doctor calls, chemist and stockist coverage, and daily call reports that assemble themselves as the day happens.
Why pharma sales teams choose AttendancePay
WhatsApp Attendance
Staff check in with a WhatsApp message — no app install, works on any phone.
Live GPS Tracking
Real-time map of field staff with geofencing and travel history.
Automated India Payroll
PF, ESI, TDS & PT calculated automatically with ECR files and Form 16.
Cloud or Self-Hosted
Run it as SaaS or fully white-label on your own servers — your data, your brand.
The pharma sales workforce challenges
What slows HR and operations teams down today — and why spreadsheets can't keep up.
The DCR is written from memory
Reports completed hours after the calls lose the detail that made them worth collecting.
Coverage measured too late
If a doctor category was under-covered this cycle, discovering it at month end means the cycle is already lost.
Manual sample reconciliation
Samples issued and samples distributed are tracked separately, so reconciliation becomes an investigation.
Expense claims without evidence
Travel and daily allowances are claimed against journeys nobody can verify, creating friction on both sides.
How AttendancePay solves them
One platform for attendance, payroll and compliance — tailored to pharma sales workflows.
Doctor lists with frequency targets
Coverage measured against the planned call frequency per doctor category, not against a flat call count.
Geo-verified calls
Calls recorded at the clinic, hospital or chemist location, so coverage reflects visits that actually happened.
Sample issue and accountability
Samples issued to each MR and distributed on individual calls are tracked against one another.
Automatic daily call reporting
The DCR assembles from calls as they are recorded, removing the evening write-up entirely.
Key features pharma sales teams use
Real-world use cases
Pharma field force
Track doctor call coverage by speciality across regions, with the DCR generated from recorded calls.
Medical devices & diagnostics
Manage hospital and lab visits with structured on-site reporting and verified travel claims.
The impact
Frequently asked questions
How is this different from generic field sales tracking?⌄
Pharma structure is modelled directly — doctor lists with specialities and call frequency targets, met versus not-met outcomes, sample accountability, and separate chemist and stockist coverage. Generic tools count visits, and coverage against a doctor plan cannot be derived from a visit count.
Can an MR record a call where the doctor was unavailable?⌄
Yes, and recording it separately matters. A not-met call is a normal outcome; capturing it keeps coverage figures honest and identifies contacts that are repeatedly hard to reach.
Does the daily call report still need to be filled in separately?⌄
No. The DCR assembles from calls as they are recorded through the day, which removes the evening paperwork and captures detail while the MR is still at or near the call.
How are travel and daily allowances handled?⌄
Distance is calculated from the recorded route and verified calls, so travel claims and DA are supported by evidence rather than settled by negotiation.
Does it work where clinics have poor mobile coverage?⌄
Yes. Calls are captured offline on the device and synced when connectivity returns, retaining the original call time, with duplicate protection on sync.
Ready to modernize your pharma sales workforce?
Start free for 7 days — no credit card. Or talk to our team for a tailored walkthrough.